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Pipiet Niken Aurelia, Achmad Firdiansjah and Harianto Respati 2019. The Application of Service Quality and Brand Image to Maintain Customer Loyalty by Utilizing Satisfaction Strategy in Insurance Companies. International Journal of Advances in Scientific Research and Engineering (IJASRE), ISSN:2454-8006, DOI: 10.31695/IJASRE. 5, 4 (Apr. 2019), 223–229. DOI:https://doi.org/10.31695/IJASRE.2019.33172.