The Study of Online knowledge Sharing Behavior: Effect of Individual Motivation factors on Individual Performance in Higher Education Students

Abstract

Knowledge sharing behavior is an activity of exchanging information or spreading massages very quickly and broadly like a
virus on a computer by using an interactive internet network. The use of interactive technology can be via e-mail, blogs, sites
chat, online bulletin and social networking sites. However, there is still little researches that discussed individual motivation
factors where the person finally decides to conduct online knowledge sharing activities in relation to the individual academic
performance of students in the university. This study aims to examine the influence of interpersonal relationship theory, especially individual motivation factors consisting of need to belong, altruism, and personal growth on the online knowledge sharing behavior in order to increase the student academic performance. In this study researchers distributed online questionnaires to students in universities of Surabaya, East Java, Indonesia and analyzed using path analysis. The results state that the variables need to belong, altruism, personal growth have positive effects on the online knowledge sharing behavior and online knowledge sharing behavior has a positive effect on student academic performance.